Toy Park – Sector 33 on the Yamuna Expressway
India’s toy sector is poised for a major leap forward with the development of the Park in Sector 33 along the Yamuna Expressway. This ambitious project—designed to bolster domestic manufacturing, generate thousands of jobs, and reduce reliance on imports—offers compelling opportunities for entrepreneurs and investors. we’ll explore the scope and benefits of the Park, shed light on plots in the nearby Dankaur Friends Colony, highlight the emerging residential option RH Dream Homes, and explain how to get there and why it’s a promising investment.
What Is the Toy Park in Sector 33?
1 Location & Background
- The Yamuna Expressway, a 165 km, 6-lane access-controlled expressway connecting Greater Noida to Agra, has been instrumental in spurring development in Gautam Buddha Nagar district.
- Sector 33 along this expressway has been earmarked by the Yamuna Expressway Industrial Development Authority (YEIDA) as the dedicated Toy Park, part of a broader industrialization push.
2 Land Area & Plot Details
- The Toy Park spans approximately 100 acres in Sector 33.
- According to YEIDA’s land bank data, Sector 33 features about 949,100 sqm allotted for industrial use, with approximately 759,100 sqm already allotted and 190,000 sqm still available.
- Detailed plot sizes include a mix—from 1,000 sqm to over 12,000 sqm—with around 42 plots available with varying dimensions (e.g., 1,000 sqm, 10,000 sqm, 12,720 sqm, etc.).
3 Purpose & Employment Potential
- The Toy Park is envisioned as a hub for manufacturing educational and soft toys—including cloth and wooden types—primarily aimed at nurturing Make-in-India aspirations.
- The initiative is expected to generate around 15,000 new jobs, particularly empowering women—they can benefit from low-entry roles after basic training.
- Industry estimates foresee ₹600 crore in investments and a significant reduction in toy imports (which currently total approximately ₹2,500 crore annually, mainly from China).
- Early reports anticipate India may even surpass China in toy production as the sector gains momentum.
4 Development Status & Challenges
- To date, 134 plots have been allocated, with 94 registries completed. Many allottees have already initiated construction based on approved blueprints.
- Construction timelines suggest units may become operational by year-end, with full-scale production expected within a year.
- However, while allocations progressed, actual on-ground development remains slow—a challenge echoed across other YEIDA sectors and clusters.
- Additionally, in 2025, YEIDA canceled allocations of 16 plots in Sectors 29 and 33 due to irregularities—plots are being relaunched under a new scheme.
Benefits of the Toy Park for Investors & the Region
- Strategic Location: Proximity to Noida International Airport (Jewar) enhances global logistics and export potential.
- High Growth Potential: With rising demand for domestically made toys and increasing government push, early entrants may enjoy first-mover advantages.
- Job Creation: Hundreds to thousands of local employment opportunities, with special impact for women-led employment.
- Government Support: Preference for MSMEs and startups, pending sops such as subsidies or stamp duty as seen in other clusters.
- Community & Infrastructure Growth: Industrial activity often spurs urban growth—residential and retail development usually follows suit, opening new investment avenues.
Dankaur Residential Plots
- The Dankaur region, close to the expressway, is seeing increased residential interest, driven by its location and proximity to industrial zones like the Toy Park.
- Developers are offering plots and villas focusing on long-term appreciation, given future connectivity projects and industrial spillover.
- Gaur Yamuna City, for example, a massive township near Yamuna Expressway, spans 101 hectares (approx. 250 acres), featuring apartments, villas, and amenities like schools and hospitals—underscoring the area’s real estate potential.
How to Reach Toy Park and Nearby Properties
1 Road Connectivity
- Yamuna Expressway, inaugurated in 2012, offers smooth, controlled-access travel from Greater Noida to Agra. It’s today’s sixth‑longest expressway in India.
- Access from Greater Noida—via Pari Chowk—and other NCR locations is straightforward; once on the expressway, Sector 33 is easily accessible.
2 Future Transit—RRTS
- The Ghaziabad–Jewar Regional Rapid Transit System (RRTS), currently in planning, will run along the Yamuna Expressway corridor, connecting Noida and Greater Noida to Jewar Airport with multiple stops, improving last-mile access.
3 Local Infrastructure & Amenities
- Besides connectivity, the upcoming Pod Transit System, Jewar airport, Film City, and Buddh Circuit enhance the area’s attractiveness.
Over time, amenities such as schools, shops, healthcare, and leisure facilities—including those within RH Dream Homes or Dankaur sectors—are expected to grow.
The Toy Park in Sector 33 is a bold initiative combining industrial ambition with social impact—looking to transform India’s toy manufacturing landscape while generating employment and stimulating local real estate demand. With 100 acres, hundreds of plots, and strong policy alignment, it stands out as a unique opportunity for industrial investors.
Simultaneously, the trickle‑on effect could make nearby residential plots—like those in Dankaur/Dankaur—and projects like RH Dream Homes, increasingly valuable. Improved connectivity, infrastructure development, and expected amenities further strengthen the appeal.
Ultimately, this is more than an industrial zone—it’s a potential fulcrum for integrated urban growth.
